A summit can be a powerful part of your sales funnel, but only if you have the right pieces in place.

In this episode with Aleia Walker we'll break down:

• how not having a funnel is leaving money on the table
• how to use a summit as a part of your funnel both as a host and as a speaker
• what to do if you don't have an offer to sell
• what your funnel should look like.

I’ll let Aleia...

Hosting a virtual summit is a great way to grow your email list and make some extra income, but it becomes even more impactful when you can use it to set you up for additional growth as well.

Launching a membership or growing an existing membership as a part of your summit strategy is an incredibly powerful approach. 

Lee Chaix McDonough is a prime example of this, as she used her...

Did you know a summit is a great way to book out your services? My custom development services have gotten booked out 6-months in advance after each of my summits and it's possible for you too.

In this episode we'll cover:

• how promoting services after a summit is different than products
• the main thing to focus on in your early summit planning
• my simple strategy for booking out my services...

Your summit presentations are over, but that doesn't mean that sales have to stop! In fact, you can get another good boost in all-access pass sales once your virtual summit is over.

Today, we'll talk about how to continue to make sales once your summit is over with specific emails and posts as well as what to do when it is time to close the cart.

How long your All-Access Pass should be...

Facebook ads for your summit don't have to be expensive or complicated, even if you're newer to running ads! However, it can totally seem like a big and intimidating step.

I've spent anywhere from $50 to $2500 on ads in any of my summits, but I can tell you that once you get the hang of it, it's totally worth it.

However, I'm no Facebook ads expert, so I've brought in special guest Tony Rulli...

If you're like me, you have no idea where to begin with sponsorships for your virtual summit. You know they can be beneficial and help bring in money to make your summit thrive and reach more attendees, but how do you approach sponsorships?

This week we're chatting with Quiana Murray about all things sponsorships.

We cover everything from:

• how to decide if you should have sponsors,
• how to...

Have you ever heard someone on a soapbox about how virtual summits don't work? Yeah me too.

And hosting a summit with the wrong speaker lineup is a big reason why many people come to that conclusion.

Let's talk about choosing speakers that will get both you and them results. And don't worry, it's simple!

Choosing the right virtual summit speakers 

It's tempting to pitch whoever...

Leveraging affiliates can increase your summit's sales several times over. In fact, in my first 3 summits, affiliates have been responsible for 50% or more of sales. If you're starting with a small audience, that number can be even higher.

Today I am so excited to be bringing on Zoe Linda to talk about using affiliates in your virtual summit.

We are going to cover things like:

• an overview of...

Virtual summits bring a powerful opportunity to make money and limited-time offers for your all-access pass can increase that impact 10 times over.

This strategy is a big part of what makes my events so successful. It helps me bring industry-standard 3-5% conversion rates to 15% or higher.

To break this down, we'll cover:

• what a limited-time offer is
• what it can look like in a summit
• why...

One of the top questions I get from first-time virtual summit hosts is how to effectively monetize.

There are endless options for how to make money through a summit, but today we'll cover the most common and widely effective ways.

We'll also cover:

• How to make money through a free virtual summit
• The most common ways to monetize
• My top recommendations for making the most money from...